171: The One Where Austin Tells How He Got Here

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Austin Brawner Episode
 

Earlier this week Andrew shared his story, and now we’re turning the tables.

Today I talk about how I went from pursuing a career in investment banking to realizing I wanted to become an entrepreneur and eventually starting Ecommerce Influence.

Digital marketing has evolved so much over the last decade, especially for ecommerce, and my career has evolved along with it. I’ll share how I built a business I’m excited about while also creating a lifestyle that gives me freedom and flexibility.

Enjoy!

Episode Highlights

  • 3:54 Why Austin started Ecommerce Influence.
  • 5:07 Moving away from the typical agency: The birth of Brand Growth Experts.
  • 7:09 Austin’s early career pursuits begin in China.
  • 8:14 When Austin realized he wanted to become an entrepreneur.
  • 9:38 Start-up life and learning how to become an entrepreneur.
  • 12:02 If you can sell a $100,000 product with triggered emails, you can sell anything with triggered emails.
  • 14:25 How working for a start-up provided the best education for growing a business.
  • 16:42 Austin starts building his own business.
  • 21:19 An evolution in personalized, lifecycle marketing.
  • 24:43 The inception of Ecommerce Influence and why Austin decided he didn’t want to run a traditional agency.
  • 27:31 How Austin’s created a business that reflects his core values.
  • 31:10 Helping businesses scale with the Brand Growth Experts Membership.
  • 35:23 The project Austin’s most excited about right now.

Links and Resources

Are you ready to hit 7-figures and unlock massive profit in your eComm business in the next 12 months?

If you want to scale up fast, while remaining profitable, we can help. We’ve worked with hundreds of early-stage eComm owners to pour the fuel on their businesses and level up from 6-figures to unstoppable 7-figure success.

This isn’t just getting you set up with the latest FB ads strategy or email marketing. We’ll help you see the big picture on how you can build and scale a profitable company with the right systems in place.

Are you ready to make your first million? Click here and LET’S GO!

Sponsor

This episode is brought to you by Klaviyo. If you’re running an ecommerce business and sending emails to your customers, you should be using Klaviyo. It will help you find out who your best customers are and target them one-to-one to make more money.

I’ve been using Klaviyo since they were just two employees. Now they have a team of 150 and are rolling out new features almost weekly. If you aren’t already a customer, head over to www.ecommerceinfluence.com/klaviyo and you’ll get a free trial + priority on-boarding.

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