Want to drive more sales, lower your ad costs and make your buyers into loyal customers? Run a community-building challenge for your eCommerce business.
This is a packed episode with tons of tactical ideas to grow your business using a 60-day challenge model.
Alicia Reynoso grew her business to 8-figures before selling using this strategy and she’s sharing everything…
- How to quickly scale audience growth & business revenue
- Challenges & how they work in eComm
- Facebook groups & their value in audience building
- UGC & how to repurpose content
If you want to go deeper and get Alicia’s help building a challenge in your own business check out her training in the members. (Not a member? Join here)
Episode Highlights:
- 7:03 How to set goals with the intention of selling
- 10:05 Using challenges to increase LTV by 45%
- 13:09 Challenges for retention marketing
- 14:04 Doubling ROAS when using challenges for acquisition
- 15:53 iOS and Facebook changes: how challenges work to lower ad cost
- 17:53 How often to run challenges
- 21:18 Structuring an offer for your challenge
- 27:39 Getting to know your customer better
- 29:44 Facebook groups to have conversations with customers
- 35:01 Tips for going live on Facebook
- 39:56 Getting UGC from your Facebook group
- 42:47 Content strategy for cold & warm traffic: how they different
Resources:
- Alicia’s Training: How to Build a Hyper-Engaged Community for your Ecommerce Brand with Challenges
- ChallengeMakers.com
- The Brand Growth Membership (Join today to get 7-days for $1)
- @BrandGrowthX on Twitter
- Review or subscribe on iTunes
Are you ready to hit 7-figures and unlock massive profit in your eComm business in the next 12 months?
If you want to scale up fast, while remaining profitable, we can help. We’ve worked with hundreds of early-stage eComm owners to pour the fuel on their businesses and level up from 6-figures to unstoppable 7-figure success.
This isn’t just getting you set up with the latest FB ads strategy or email marketing. We’ll help you see the big picture on how you can build and scale a profitable company with the right systems in place.
Are you ready to make your first million? Click here and LET’S GO!
Sponsor: Klaviyo
Getting an online business off the ground isn’t easy. So if you find yourself working late, tackling a to-do list that’s a mile long with your fifth cup of coffee by your side, remember: great email doesn’t have to be complicated.
That’s what Klaviyo is for.
It’s the email and SMS platform built to help eCommerce brands earn more money by creating genuine customer relationships.
Once you set up a free Klaviyo account, you can start sending beautiful, branded messages in minutes, thanks to drag-and-drop design templates and built-in guidance. And with ecommerce-specific recommendations and insights, you can keep growing your business as you go.
Get started with a free account at klaviyo.com/influence.
Sponsor: Synder
Do you know your numbers? When’s the last time you looked at and understood your P&L report? It’s understandable if you can’t answer these questions—you’ve got a lot to do! But knowing your numbers is the key to making good business decisions. So, how do you not only know and understand these numbers, but also get them in your accounting software?
Synder can help. Synder integrates with your ecommerce sales platforms and payment processors and syncs all transactions to your books automatically. Plus, you can use Synder to view key reports and find areas of your business where you can make more money!
Ready to give it a try? Go to www.ecommerceinfluence.com/synder.
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