141: What it takes to build & scale a $100M lifestyle brand with Jake Kassan
Do you want to know what it really takes to build a $100 million business and brand? Then this episode is for you.
Posted by: Austin Brawner on May 03, 2018
He’s a two-time guest. We wanted to bring Peter back on the show because he’s an expert in customer lifetime value and customer centricity.
How do you predict lifetime value? What models should we use to predict lifetime value? This is what Peter spent his entire career focusing on.
In this episode, Peter talks about the difference between contractual businesses and subscription businesses. He shares some big name eCommerce businesses that on are track to go out of business because of their product-centric model.
It’s a deep dive into customer centricity, lifetime value, and it’s something I think you guys will enjoy.
If you want to scale up fast, while remaining profitable, we can help. We’ve worked with hundreds of early-stage eComm owners to pour the fuel on their businesses and level up from 6-figures to unstoppable 7-figure success.
This isn’t just getting you set up with the latest FB ads strategy or email marketing. We’ll help you see the big picture on how you can build and scale a profitable company with the right systems in place.
Are you ready to make your first million? Click here and LET’S GO!
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