141: What it takes to build & scale a $100M lifestyle brand with Jake Kassan
Do you want to know what it really takes to build a $100 million business and brand? Then this episode is for you.
Posted by: Austin Brawner on May 03, 2018
Today, I have a special episode for you. For our American listeners, July 2nd is two days before the 4th of July holiday. From here on out it will also be known as the day Custom Audience terms got updated! This is huge stuff right before the holiday.
We’re talking about this because after Cambridge Analytica, Facebook has decided to evaluate their process and in my opinion, cover their own ass. If you’re delivering ads to custom audiences (you should be) you’re going to need to accept new terms and start specifying exactly where your list came from. These changes will have a direct impact on how you’ll be able to advertise. In this episode, we’ll share what you need to know and how to stay above board. Enjoy!
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