217: How Josh Meyer Built The Fastest Growing Company In Maine

Hosted by: Austin Brawner with Josh Meyer

Sometimes it takes a lot of failures before you make it big.

  • Listen on Apple Podcasts
  • Listen on Stitcher
  • Listen on Google Podcasts
  • Listen on Spotify
fastest growing company in maine

Sometimes it takes a lot of failures before you make it big.

Today’s guest is no stranger to failure — he once invested $250K in a company that never even launched.

But now, Josh Meyer is the CEO and co-founder of Brickell Men’s Products, the fastest-growing company in Maine and the fastest-growing skincare company in the USA.

Josh joins us to talk about the challenges Brickell faced with their rocketship growth, why he’d never raise money for a business again, and his love-hate relationship with Amazon.

Enjoy!

Episode Highlights

  • 6:44 Introducing Josh and his path to becoming the CEO and co-founder of the fastest-growing company in Maine.
  • 9:45 How Josh runs a business based in Maine, while living in Florida.
  • 12:23 The moment Josh realized Brickell’s success was real.
  • 14:00 Lessons learned from a $250K business flop.
  • 17:32 Some of the challenges of being a fast-growing company.
  • 20:39 How Josh assesses Brickell’s success and growth potential, and why he doesn’t trust Google Analytics.
  • 24:56 As you spend more money on Facebook, you need to be critically examining the leads you acquire.
  • 27:58 Brickell’s approach to customer loyalty programs and how it’s shifted as they’ve grown.
  • 31:10 Why Brickell is willing to sell their soul to capture email addresses.
  • 33:27 How Josh’s approach to email has evolved as the business has grown.
  • 36:49 Why Josh thinks spending money on social media influencers is total BS.
  • 39:01 When it comes to rolling out new products, if you’re going to fail, fail quickly.
  • 41:14 Keep your friends close but keep your enemies closer: how Amazon contributes to Brickell’s continued success.
  • 44:54 Resources that have helped Josh along the way.
  • 48:30 Now Hiring: Brickell is looking for a Marketing Director.
  • 51:18 Three things you can do right now to start growing your business even faster.

Links And Resources

Are you ready to hit 7-figures and unlock massive profit in your eComm business in the next 12 months?

If you want to scale up fast, while remaining profitable, we can help. We’ve worked with hundreds of early-stage eComm owners to pour the fuel on their businesses and level up from 6-figures to unstoppable 7-figure success.

This isn’t just getting you set up with the latest FB ads strategy or email marketing. We’ll help you see the big picture on how you can build and scale a profitable company with the right systems in place.

Are you ready to make your first million? Click here and LET’S GO!

Sponsor: Klaviyo

Whether you are just getting your business off the ground or looking for new ways to scale, Klaviyo offers fast, simple, and repeatable ways to grow. With Klaviyo, you can personalize your marketing, build your customer relationships, and automate your online sales. And it’s now easier than ever to create amazing email and advertising experiences.

Introducing: Klaviyo’s new Entrepreneur Growth Guide. Packed with must-read blog posts, case studies and getting started content, this guide helps you prioritize what to do next for maximum revenue growth.

Moving to a new marketing platform can be intimidating, but Klaviyo helps you get up and growing fast with proven technology and countless support resources.

Explore this content now at Klaviyo.com/influence.

Sponsor: Intercom

There’s no room for idle chat in marketing. So if email is your only moneymaker, make room for something new: Intercom.

Intercom is the only business Messenger that starts with real-time chat, then keeps growing your business with conversational bots and guided product tours. Take Intercom customer, Unity. In just 12 months, they converted 45% more visitors through Intercom’s Messenger.

Make room for a new revenue channel. Go to intercom.com/marketing.

Ecommerce Founder's Growth Pack

Enter your email to get our proven resources that will help you achieve massive growth without the burnout.

Please enter a valid name and email

Featured Posts

zero to launch

238: Zero to Launch: The Scaling Series, Part 1

In the first on our 5-part scaling series, where we talk about each stage of growth and the challenges you'll face as you scale, we're starting off with “zero to launch,” addressing some of the questions you’ll face when you’re going from an idea for a product to actually getting sales.