141: What it takes to build & scale a $100M lifestyle brand with Jake Kassan
Do you want to know what it really takes to build a $100 million business and brand? Then this episode is for you.
Posted by: Austin Brawner on May 03, 2018
Imagine the insights you'd glean if you could get a behind-the-scenes look at five different brands at once. Lucky for you today's guest is pulling back the curtain.
Andrew Faris is the host of the Ecommerce Playbook Podcast and CEO of eCommerce holding company, 4×400. After helping grow one brand from $0 to $20MM in less than 2 years, Andrew founded 4×400, where he supports five different eCommerce brands.
In this episode, Andrew shares the challenges he’s faced and how his mindset has changed while running multiple eCommerce businesses simultaneously. We discuss the shift he anticipates we’ll see in how brands reach their audiences in the near future and the channels he’s investing in as a result of this.
If you’re an eCommerce operator, you won’t want to miss this episode.
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