The online world has been spending more and more money on pay per click and other means of driving traffic.
SEO for ecommerce is responsible for a significant (if not bigger) majority of revenue, and it can’t be ignored.
Todd Malicoat has over 10 years of SEO consulting experience, consulting to enterprise companies like PBS.org, Thomas Industrial, and many others.
He is a renowned international speaker, speaking at conferences like SES, PubCon, Dreamforce, and more. He’s also the SEO faculty chair at Market Motive, the leading curriculum publisher for online marketing training.
Todd has been named among the top 50 Most Influential Marketers byInvesp.com, and Top 40 Most Influential in Search Marketing byGSInc.co.uk.
He has been cited by Inc. Magazine, The Sydney Herald, Website Magazine, The New York Post, Infoworld, and others on search, reputation management, social media, and other web related issues.
On top of all that awesomeness, he also runs an offshore charter fishing boat in Miami, FL. In this episode, Todd is going to help us de-mystify the ever-mysterious, and ever-changing, world of SEO for ecommerce.
Key Takeaways from the Show
- The most important components of SEO for ecommerce
- Using PPC to improve your SEO
- The 3 biggest mistakes business owners make in SEO for ecommerce
- How to determine which SEO consultant is best for you
Links and Resources
- Stuntdubl.com (Todd’s Site)
- Follow Todd on Twitter (@stuntdubl)
- 18 Questions Your CEO Forgot to Ask When Building Your Website
- Market Motive Online Marketing Training
- Gallant Fish PPC Service
- Todd’s Charter Fishing Service in Miami
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